Keep the tools that work
Already have a dashboard or agents? We assess what to keep, connect or extend before agreeing the build.
Client-owned AI systems for e-commerce
Make AI do more of your daily work.
We connect your tools and build AI agents to handle repetitive work across support, static ad production, email and reporting. You review the work and approve key actions from one dashboard.
Your AI tools still leave too much work to you.
You’re still writing prompts, copying information between tools and starting the next task yourself. You know AI could do more for your business. You just don’t have the time or expertise to connect it all.
Your custom AI team
AI agents built for your business.
We create agents for the roles you need, built around your company’s knowledge, tools and processes. Each has a clear job and works with the rest of your AI team.
- Custom roles for the work you want to delegate
- Your company knowledge, in your own setup
- Access and actions limited to your permissions
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Drag to explore · scroll to zoom · right-drag to pan.Drag to explore · pinch to zoom · two fingers to pan. Select an agent to look closer.
Illustrative demoBrowse the example roles31
Connects specialists around the selected workflow and brings decisions back to your team.
Organizes approved product assets and reference ads for a brief.
Proposes static-ad concepts from the supplied product and brand direction.
Prepares accompanying copy using approved product facts and claims.
Prepares static variations in the formats agreed for the workflow.
Flags product, format and brand issues against agreed review criteria.
Classifies requests and routes exceptions to the right owner.
Uses approved knowledge to prepare a useful response.
Brings order and delivery context into a customer request.
Prepares a policy-based resolution and flags exceptions.
Finds recurring themes across customer conversations.
Organizes the campaign instructions, offer facts and required assets.
Prepares campaign copy using the supplied brand and product direction.
Places approved content into the email templates selected for the workflow.
Maps a selected lifecycle use case to agreed triggers, timing and exclusions.
Flags missing links, product details or required exclusions before review.
Organizes the agreed store data using the selected dates and definitions.
Compares agreed platform and campaign measures within their attribution limits.
Flags missing cost inputs against the agreed profitability definitions.
Checks supported product mappings and identifies unmatched records.
Brings agreed business and marketing measures into a consistent report.
Flags proposed replies or order actions that need the designated human.
Collects selected assets, copy and unresolved feedback for the approver.
Checks the configured approval requirement before an email action proceeds.
Brings unsupported requests and missing inputs to the responsible person.
Checks proposed actions against the boundaries configured for the workflow.
Organizes approved reference material and flags gaps.
Prepares document updates when confirmed context changes.
Organizes approved product facts and flags conflicting claims.
Retrieves relevant information with its source context.
Surfaces recurring exceptions and suggests improvements.
Illustrative roles and sample context for e-commerce workflows. No actions run here. Roles and permissions are scoped for your business.
One custom dashboard for your AI team and tools.
We build a dashboard that brings your AI agents, Shopify, marketing channels and other key tools together. Review your agents’ work and business performance in one place.
Own the system we build
Your accounts, source code and handover documentation stay under your control, subject to the agreement and vendor licenses.
Choose what needs approval
Set separate rules for replies, refunds and campaign sends. Your team handles the exceptions.
Four areas of e-commerce
Choose the work your AI agents handle.
Start with one workflow or connect several. See what changes in support, static ads, email and reporting.
Explore the workflowsExamples and demo captures
Customer support
Answer customers without chasing order details.
Bring the order, tracking and support policy into one view. Let agents prepare replies and handle permitted actions, with exceptions sent to your team.
Explore customer supportWorkflow details
- Input
- Customer emails, Shopify orders, tracking and your support policies
- System
- Prepare replies, carry out permitted actions and send exceptions to your team.
- Output
- A response with the right context and a clear record of the next step
Static creative production
Turn one brief into a batch of static ads.
Use your product imagery, brand guidelines and creative brief to prepare static ads and copy. Review the batch and download your picks.
Explore static creative productionWorkflow details
- Input
- Product imagery, brand guidance, references and your creative brief
- System
- Develop concepts and copy, prepare static assets and collect your feedback.
- Output
- The selected static ads and accompanying copy, ready to download
Email marketing automation
Get the next campaign ready for review.
Turn your product details and campaign brief into an email preview. Review the copy and design before the agreed Klaviyo handoff.
Explore email marketing automationWorkflow details
- Input
- Brand assets, product facts, campaign instructions or named flow triggers
- System
- Prepare copy, design and the agreed Klaviyo handoff, with your release controls.
- Output
- A campaign or selected lifecycle flow, prepared for the next agreed step
Business & marketing reporting
See sales, ad spend and costs in one place.
Bring agreed data into one dashboard. Compare business, channel and campaign performance without assembling the report yourself.
Explore reportingWorkflow details
- Input
- Agreed store, advertising and cost sources, with clear metric definitions
- System
- Bring the available data into useful views and make gaps or stale sources visible.
- Output
- Business, channel, campaign and supported product reporting
AI built around your business
Your tools and AI agents,
working together.
Cinematic illustration · No live system actions
Your system, from build to handover.
Find the right starting point
We look at what takes your time, check your tools and agree what to build and what it will cost.
Build it around your business
You provide access, business rules and feedback. We connect the tools, build the agents and test the workflow with you.
Support it after launch
Fourteen days of included stabilization come with your build. Optional ongoing management adds responsive support, regular system reviews and agreed refinements to the installed workflows.
Your build is quoted after the call. Ongoing management is optional and priced separately.
See the process, payment and service termsMeet the founder
Four years in e-commerce. Now building AI systems.
I’m Maarten, founder of Vulc. I’ve spent four years in e-commerce, generating multiple seven figures in annual revenue.
That led me to build a central dashboard with AI, originally as a SaaS product. Today, I focus on custom dashboards and AI agents for seven- and eight-figure e-commerce businesses, built around their tools, processes and the work they want to hand over.
Explore the original dashboard
Questions before we start.
Can you work with our existing dashboard and agents?
We assess what you have first. Useful tools and agents can stay where the connections and permissions support the work. Any gaps or changes are part of the agreed scope.
Can we start with one workflow?
Yes. Start with the work that matters most. More workflows, integrations or stores can be added through a separate scope and quote.
What do you need from us?
Access to the relevant tools, your business rules, assets and someone to give feedback and approve the build. We handle implementation; your team supplies the decisions and context.
Can the agents act without asking us every time?
Yes, for actions you authorize. A routine reply can follow approved rules, while a refund or an exception can require human review. We agree those permissions before launch.
How do pricing and payment work?
After our call, you receive a custom quote for the build and any optional ongoing management before committing. The build is paid 50% upfront and 50% at accepted delivery. Ongoing management is optional. If chosen, it is paid monthly in advance and renews monthly. You can end it with 14 calendar days’ notice before renewal. Vendor subscriptions and usage remain separate where applicable.
What happens when ongoing service ends?
The delivered system stays in your accounts. Ongoing management is optional. If you choose it, you can end it with 14 calendar days’ notice before renewal. Your business then takes responsibility for maintenance and vendor costs.