Business and marketing reporting for e-commerce
See sales, ad spend and costs in one place.
We connect Shopify, your marketing platforms and agreed cost sources in a custom dashboard. Check business performance, compare campaigns and give your agents the data they need for the workflows you choose.
Stop rebuilding the same spreadsheet.
Sales in Shopify. Spend in ad accounts. Costs in another sheet. Connect the sources behind your report so your team can spend more time using the numbers.
See the business, then look closer.
Business performance
Sales, costs and profitability, calculated from the inputs you agree.
Marketing performance
Compare connected platforms and campaigns with their attribution definitions visible.
Product performance
Look at individual products where source data and identifiers can be mapped reliably.
Your own dashboard
Choose the charts, daily views and breakdowns your team needs to make decisions.
Know which costs your profit figure includes.
Agree how product costs, ad spend, fees, refunds and other expenses enter the calculation. Revenue, contribution and net profit each need their own definition.
Keep source freshness, missing inputs and attribution windows visible. Revenue claimed by two ad platforms cannot be added together as unique sales.
Built around the numbers your team needs.
Define the metrics
Choose the decisions and calculations the dashboard needs to support.
Connect your accounts
Assess Shopify, the selected marketing platforms and your cost sources.
Check the numbers
Compare sample records with their sources, including refunds, currencies and missing data.
Build the views
Set up your dashboard with clear definitions and agreed refresh timing.
You provide account access, cost definitions and any manual inputs. We agree historical imports, data cleanup and product mappings before the build.
Walk through an example
- Agreed sources
Store sales, selected advertising accounts and the required cost inputs
- Definitions
Date range, currency, refund treatment, included costs and attribution sources
- Prepared view
Business, platform and campaign reporting, with product detail where mappings support it
- Human decision
Review the result with source freshness and missing inputs visible
Can you improve a dashboard we already have?
We review its data, calculations and integrations first. Then we agree what to keep, connect, repair or rebuild.
Can you show profit by product or platform?
Where the source data and mappings support it. We define which costs and attribution rules each view uses; the dashboard alone cannot prove what caused a sale.
Is everything real-time?
Refresh timing depends on each connected source. We agree update intervals and how missing or late data appears.
Does this replace our accounts?
No. This is an operating and marketing dashboard. Its calculations depend on the agreed sources and inputs; it is not an audited financial statement.
A custom build. Optional ongoing support.
Each build is quoted around your workflows, integrations and stores.
Fourteen days of included stabilization come with your build. Optional ongoing management adds responsive support, regular system reviews and agreed refinements to the installed workflows.
Payment and service terms
After our call, your implementation is quoted around the workflows, integrations and stores involved. The build is paid 50% upfront and 50% at completed and accepted delivery.
Fourteen calendar days of stabilization are included. Ongoing management is optional and priced separately. If chosen, it is paid monthly in advance and renews monthly, with 14 calendar days’ notice required before renewal to end service.
Vendor subscriptions and usage costs are separate where applicable. Your proposal sets out the build, any optional management and applicable taxes before you proceed.
Which report do you keep rebuilding?
Tell us which numbers you need and where your team gets them today.