Sales & account growth
Research suitable accounts, qualify enquiries and follow up. Connect the sales conversation to onboarding, renewals and expansion opportunities.
Explore the sales systemBuilt for software companies
Connect your
whole business.
Bring sales, customer operations, product workflows and performance reporting into one AI-native workspace. We build the dashboard and AI agents around how your software business runs.
Start with one useful workflow or a connected system. Built in your accounts, around the tools you use.
Your businessOne shared workspace.Context · work · decisions
Explore a connection. Your build follows your scope.
01 / Across your business
Where could your team do more?
From finding customers to understanding what drives growth. These are areas we can build around; the useful starting point depends on your business.
Activation & retention
Track where users get started, get stuck or stop returning. Combine product events with account context to prepare relevant follow-ups and customer-success actions.
See a connected exampleSupport & product feedback
Answer recurring questions, route issues and group feedback by theme. Give your product team the customer context behind each request.
Explore customer supportProduct & delivery coordination
Bring briefs, issues and release notes together. Flag dependencies, prepare status updates and draft documentation changes for your team to review.
Explore documentation workBusiness reporting & optimization
Connect acquisition, usage, revenue and costs. Spot changes, investigate the context and turn findings into a next action whose outcome you can track.
See how the system connects02 / From a signal to an improvement
Conversion drops.
What happens next?
Your onboarding funnel shows fewer users completing setup. A connected system can help your team investigate and decide what to test.
Illustrative custom-build example, not a software-client result.
Put the change in context
Check event freshness and compare user groups. Bring relevant support themes and recent releases into the same view.
Prepare a useful response
Summarize possible explanations, link the evidence and draft a test brief. Your product lead chooses the change and success measures.
Act, then measure
Create the agreed tasks or run a permitted follow-up. Track the test’s conversion and support impact before deciding what comes next.
03 / One workspace for the work
See the business.
Move the work forward.
Your CRM, product analytics, helpdesk, billing and delivery tools hold different parts of the picture. Your dashboard connects the information and decisions your team needs.
See what needs attention
Track the pipeline, adoption, customer health and business performance. Agree metric definitions and show missing or outdated data.
Give agents the context
Agents use selected records and business knowledge to investigate, prepare work and take the actions you authorize.
Keep decisions connected
Bring recommendations, approvals and next steps together. Follow changes back into the tools where the work happens.
04 / Before you start
A few practical questions.
Do we need another platform or a complete rebuild?
Useful tools can stay. We build around the gaps between them: missing context, manual handoffs or decisions without a clear next step. One focused workflow may be enough. A central dashboard is an option when several workflows need to work together.
What have you already built?
Our foundations include internal sales automation, email support for commerce and the founder’s original commerce reporting platform. Software-specific adoption, product and business-performance workflows are custom scopes, not a packaged software platform or a claimed client deployment.
Can the system improve performance automatically?
It can flag changes, investigate context, recommend tests and take selected actions under agreed rules. A pattern is not proof of its cause. Your team keeps control of product changes, commercial decisions and which experiments to run.
How do scope, ownership and running costs work?
We map your process, check the necessary data and access, and agree deliverables and a custom quote. The completed system runs in your accounts and can operate independently. Vulc support is optional; hosting, model and connected-tool costs remain.